Content Marketing for Industrial Products
Blog posts, case-studies, and SEO for small- to medium-sized businesses to connect with their customers
Sound Familiar?
Is it difficult for industrial customers to find you?
Do you struggle with your customer’s approval process to sell your innovations?
Can the value of your technical solution speak to finance, operations, purchasing, and engineering?
Who I Am
Hi! My name is Derek Rinaldo and I want to help your industrial services company speak clearly to decision makers.
I am a Licensed Professional Engineer who has specified and installed over $10M of industrial equipment across more than 100 projects.
Those outcomes came from me being able to speak engineering, marketing, and business.
I took smart risks on novel solutions and built coalitions to accept them. I understand the value of your innovation and know your perfect customers.
I can help your customers find you through SEO Copywriting and establish your place in the market with well-crafted copy.
Services Offered
- Site audits
- Develop your marketing strategy
- SEO optimized articles, blogs, and magnets
- Keyword research and meta descriptions
- Case Studies
- White Papers
Ready to see examples of how I can help your Industrial Service business?
Latest from the Blog
The Sorrow of a Plant Closing – Part 3
“A ship without a rudder.”
I often heard this plant called that.
And while the last part explored what’s possible when things seem bleak, the power of inertia commands respect.
Heed the warning in this next installment.
The Sorrow of a Plant Closing – Part 2
Not every failure is a total loss. Especially when you find something worth fighting for.
And in the midst struggling through the challenges, learning how to fight is a valuable lesson.
Learn more about those lessons in this 2nd installment.
The Sorrow of a Plant Closing – Part 1
Three minutes.
That’s what it took to find five positive differences in a similar package made overseas.
But the culture that plowed through those differences to just “work harder” sank an American icon.
Is there anything the shop floor can do about it?
Find out in the first part of this series.
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Want to work with me?
Send me an email.
Promethian Impulse, LLC 